Amador County Real Estate Market

The Value of Professionally Staging Your Home When You Sell

June 28th, 2007 categories: Amador County Real Estate Market, El Dorado County Real Estate, Real Estate Marketing Tips

Part 2 in a 3 part series on preparing your home to sell in a buyer’s market:

Today I am going to “trek” down a path heavily traveled in the Real Estate blogesphere: Staging Your Home… You may be asking yourself, “why inHome-staging the world are you covering a topic that every Realtor® in the country who owns a blog has already wrote about?” and “what in the world does this have to do with selling my home in El Dorado County?”

I will answer the first question with a question. What kind of Real Estate Professional (who owns a blog) would I be if I did not cover this topic at least once. Also, since “The Real Estate Trekker” is just getting off the ground, I might as well cover a popular topic like this early on…

As far as the second question is concerned, there are two reasons why you would want to have your El Dorado County home professionally staged…

Home Staging is a Return on Your Investment

Hmmm… Really?

Really! At least according to Rebecca Matteson, ASP™ owner of CenterStageDesignsInc.com. On her website, Rebecca states that “The investment of ASP™ Home Staging costs less than the FIRST price reduction.” Over the last few months, we have seen homes in Shingle Springs, Placerville, Pollock Pines and all the surrounding areas reduce price two or three times in most cases. The investment of having your home professionally staged could potentially reduce the amount of times you have to drop your price.

Staging is about showing off your home’s best features

Home staging is not the same as having personal interior decoration done. Interior decoration is focused on the personal taste of the home owner. Home_Staging_InvestmentPersonal taste is not always the taste of potential buyers. The primary focus of home staging is to highlight the most desirable elements of the house itself.

Most buyers can only see what is right in front of them. Very few can actually see the potential in the home. A good ASP™ can identify and highlight those “most desirable elements” and make the home appear even more inviting than it already is.

In today’s buyer’s market, where it has become increasingly difficult to maximize your profit, it is more crucial than before to give an outstanding first impression when your home goes on the market.

Obviously, the emphasis of this article is more on the benefits of hiring a staging professional over offering tips and tricks on how to do it yourself. If cash flow is an issue in your situation, keep in mind that some staging professionals will come in and do an evaluation of your home and tell you what needs to be done for a very reasonable fee.

As for those of you who are “do-it-yourselfers”, stay-tuned. We will have an article that highlights tips and tricks on how to make your home presentable for that ever-so-crucial first impression.

For a list of certified ASP™ or other home staging professionals, please feel free to email me at edde@realestatetrekker.com.

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Authored by Edde Anderson | Discussion: 3 Comments »

Welcome to the Real Estate Trekker!

April 27th, 2007 categories: Amador County Real Estate Market, Building in the Foothills, El Dorado County Real Estate, Foreclosure & REO's in the Foothills, Investing in the Foothills, Mortgage & Finance, Real Estate News

Hello, and welcome to the Real Estate Trekker (a publication of C. F. Anderson & Co., real estate brokerage). Here at the Trekker, we will be posting weekly updates about current real estate news and knowledge. Add us to your favorites and check back often to gather valuable real estate insight about the market. Our focus and topics of discussion will mainly be regarding real estate in Central/Northern California, including: El Dorado, Placer, Amador, and Sacramento Counties. Please feel free to contact us with any comments you may have.

Authored by Edde Anderson | Discussion: No Comments »